Certified Association Executive

Making a loud noise and leaving the room since 2004

February 27, 2009

Blog Watchdog February 2009

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Welcome to the February 2009 edition of McKinley Marketing's Blog Watchdog (that's me) column. Remember you ca...
October 24, 2008

McKinley's Blog Watchdog October 2008

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Welcome to Blog Watchdog! As always, I must remind you that I'm a paid freelance writer for McKinley Marketing. You have no doubt been i...
1 comment:
October 22, 2008

Too cool to keep to myself

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Fail Whale o' Lantern Originally uploaded by RealEstateZebra Fail whale pumpkin carving.
October 21, 2008

Social media yields engaged members and even cash

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I was recently invited to write an article for the Avectra Institute newsletter. In case you missed it, here's my contribution. There...
October 20, 2008

Social technographics stats updated

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Hat tip to Frank Fortin for pointing to these new Social Technographics stats from Forrester , released today. Short version: More people a...
2 comments:

Ask the CAE: Using Twitter for text announcements

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I got this question from a reader the other day: In addition to the paid gig, I am the president of a community based non profit - all volun...
3 comments:
October 18, 2008

Cool little thingie: Pingie.com forwards RSS to SMS

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You might think I'm crazy, but I actually find SMS to be less intrusive than e-mail. That's why after writing about TweetBeep this w...
October 17, 2008

Porn is less popular than social networking and other "social media is a fad" facts

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"Those of us with considerable real-world experience are often at an advantage relative to young people, who are comparative novices in...
3 comments:
October 16, 2008

Call for papers: Marketing & Membership Conference

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Just a quick note to let you know that the call for papers just opened for ASAE's Marketing & Membership Conference . As chair of AS...
2 comments:
October 15, 2008

DMAW schedule update

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My session at DMAW tomorrow has been moved to 2:45 p.m. to accommodate another speaking engagement that I have tomorrow. 2:45 p.m. in the S...

Just leave a comment and you're blogging! Experimental: Comments-o-matic

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I made this: comments-o-matic blog Originally uploaded by bkmcae Here's something new that maybe you'll find useful. I know I do...
9 comments:
October 14, 2008

Leadership in social media. It's more than just being first.

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I agree with Lindy. All associations should invest in social media . Here's why (get comfy, it's kind of a long story). I've re...
October 13, 2008

TweetBeep falls somewhere between useful and annoying

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Here's a service that will search Twitter and e-mail alerts to you. Pretty cool for getting alerts on tweets about your company or conf...
1 comment:
October 11, 2008

See me in DC this Thursday for some social media marketing mayhem

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Scott Oser has put together a lineup for DMAW's Sixth Annual Association Day that can only be described as social media marketing mayhe...
6 comments:
October 09, 2008

If you build it, they will come Vs. If I don't build it, what will they come to?

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I got this question from a friend a few days ago... Any suggestions about where to find info about external social networking started by me...
3 comments:
October 08, 2008

Coming soon to an association conference near you

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I have it from a reliable source that the one person association executives need to hear from more than anyone else in the world right now w...
3 comments:
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